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The Story of Eli Design & Me

I am an architect and interior designer based in China, where I founded a design firm called ELI Design. Out of personal interest, I enjoy building architectural models of master architects' works in my spare time. Since 2019, I have produced a large number of professional architectural models for various design schools to be used as teaching aids. Later, I also designed and developed many miniature model toys. In 2026, I established my own model brand — UNMAR (游玛).


What is UNMAR and why?

  • I've found that if I remove the part labels like A1, C6, E3 from model assembly instructions and rely solely on the diagrams to find and successfully assemble the parts, the process becomes quite enjoyable—because it eliminates the tedious hassle of searching for parts by their labels.
  • If the instruction manual can be designed to minimize part markings as much as possible, I think that's a highly creative approach.
  • “Unmarked” means without labels. I call it UNMAR, and I've registered it as a trademark and set up a factory for it. I hope everyone enjoys our products.

Contact & Business

  • E-Mail:elidesign159@gmail.com
  • FaceBook:Elied Eli

以下为中文页面


关于伊莱设计与我

我是一位建筑与室内设计师,在中国经营一间设计公司,伊莱设计,我对建筑模型制作的兴趣最早在设计学院时期,2019年新冠空闲在家开始,我阅读和寻找大量的设计资料,制作了一些精美建筑模型,并将他分享给我的设计师朋友等,而后又制作供应给各大设计学院作为教学用途,再之后又设计开发了很多小模型玩具,2026年创办并注册了建筑模型品牌游玛(UNMAR)。 目前建筑学院教具与装饰性建筑模型产品是我们的主要业务。欢迎在左侧详情页面了解我们的产品。


UNMAR是什么?

  • 我发现把模型拼装说明书上的零件标记如A1,C6.E3等去除,仅根据说明书上的图形就能顺利找到零件并且成功组合上,这个过程会感觉到相当有趣,因为免除了在按标记找零件的烦躁过程。
  • 如果说明书的设计能尽可能的去掉零件标记,我认为这是个相当有创意的行动。
  • unmarked就是无标记的意思,我管它叫UNMAR,并为它注册了商标和建立了工厂。希望大家喜欢我们的产品。

联系方式

  • 邮箱:E-Mail:elidesign159@gmail.com
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